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Hotel Park Jablanica: A year of revival and success

The year behind us was dynamic and extremely significant, both for us as a team and for the local community. The effort invested in redesigning and modernizing the facility resulted in an increase in the number of guests, user satisfaction and positioning the hotel as an important tourist and social center of Jablanica.

We see this year as a solid foundation for further growth and development. Edhem Babić, director of the Park Jablanica Hotel, said this at the beginning of an interview for Visit BiH Magazine.

The hotel has been redesigned and has changed its name. How have guests reacted to these changes in the hotel, which has been operating since 1978?

-The reactions were extremely positive. Many guests recognized our efforts to preserve the spirit of the past, while at the same time bringing the freshness, comfort and functionality of modern hotel business.

Does this mean that you are satisfied with the work in the first year of operation?

-Yes, we are very satisfied. We managed to assemble a quality team, set high service standards and achieve solid business results, with continuous growth in market interest.

What results are you recording, or can we talk about an increase in the number of guests, given that Jablanica has enormous tourism potential?

-We are recording a constant increase in the number of overnight stays, as well as an increase in the average length of stay of guests. The increase in interest from foreign tourists, as well as organized groups that come for business and cultural events, is particularly encouraging.

How much has the Park Hotel contributed to the development of tourism in Jablanica?

-The Park Hotel has become a gathering center, not only for guests, but also for local initiatives and events. Our work has helped position Jablanica as a serious tourist destination. We want to emphasize the importance of working together with the local community. We believe that the Park Hotel is not just a place to relax, but an ambassador of Jablanica – its spirit, beauty and hospitality.

What are the principles of the Park Hotel’s business?

-Our business is based on three key principles – quality of service, continuous education of employees and sustainable development.

What does Hotel Park offer its guests?

-Hotel Park offers a unique accommodation experience that includes modernly decorated rooms and apartments, a rich gastronomic offer, a wellness center, conference rooms and organized excursions to the surrounding area.

What are the plans for the future, or do you have any plans to enrich the offer?

-We plan to expand accommodation and congress capacities, additional wellness facilities, digitalization of reservations and development of package arrangements in cooperation with travel agencies.